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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

cold-calling- success-rates-seo-resource-card
The Top Cold Calling Success Rates for 2024 Explained
Does cold calling still work? How effective is it in 2024? What are the cold calling success rates? Click to discover the answers to these questions & more
When is the Best Time to Cold Call in B2B Sales_Resource card
When is the Best Time to Cold Call in B2B Sales? [2024]
Wondering when the best time to cold call for maximum response rates is? What about the worst times to call? Here are the answers. Click to see the stats!
examples-of-common-sales-objections-and-responses-seo-resource-card
20 Examples of Common Sales Objections With Responses (2024)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.

Sales

cold-calling- success-rates-seo-resource-card
The Top Cold Calling Success Rates for 2024 Explained
Does cold calling still work? How effective is it in 2024? What are the cold calling success rates? Click to discover the answers to these questions & more
CAO email list providers
9 Chief Accounting Officer (CAO) Email List Providers [Compared]
Looking to build a Chief Accounting Officer email list in the US, Europe and APAC? Compare providers that offer CAO email addresses for sale.
50% of Outbound Meetings Booked with Cognism Data
50% of Outbound Meetings Booked with Cognism Data
Discover how a software development leader uses Cognism’s B2B data to book 50% of meetings and generate €45k of Opportunities. Read the case study now!

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

Demand Generation

Email Marketing Campaigns v1-02
How to Create an Email Marketing Campaign + 12 Examples
Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!
EU Expansion: How to Effectively Expand into European Regions
EU Expansion: How to Effectively Expand into European Regions
Expanding into any region is challenging. Europe is arguably even harder. New languages, cultures and legislation - click to read how to expand effectively
15 B2B Marketing Trends and Predictions for 2024
15 B2B Marketing Trends and Predictions for 2024
What will happen in B2B marketing in 2024? We asked a host of B2B leaders and experts for their thoughts, and they gave us 15 trends and predictions.

Lead Generation

How to Generate Leads from Facebook: 9 Proven Strategies
How to Generate Leads from Facebook: 9 Proven Strategies
Learn how to generate leads from Facebook with our guide - featuring success stories and tips from Cognism’s team. Read now!
Lead Generation Cost
How Much Does Lead Generation Cost? [+How to Optimise It]
Learn to calculate and optimise lead generation cost and compare it with the average cost per lead in your industry. Click to find out how.
What Are Sales Qualified Leads and How to Find Them?
What Is Sales Qualified Lead (SQL)? [+15 Tips to Find Them]
Define sales qualified leads and learn the best practices to identify them from sales experts to level-up your SQL qualification process.

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

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